SEO: Rocket science or a mysterious dark-art?

It does not require a degree in rocket science or even knowledge of some mysterious, dark-art to get your website listed on the primary search engines. It does, however, require a good understanding of your target audience, some carefully crafted copy, and an overview of how search engines like 'Google' operate.

It is possible to bolt on SEO after the site has been launched, however, this is likely to be fairly time consuming, costly and not always effective. Good search engine optimisation needs to begin early, preferably at the website planning and development stage.

It's also essential that your website loads fast and is built with a Content Management System that can manage all aspects of your SEO plan.

How we can help

Keyword research.
Define and refine your search keyword strategy.
Identifying and adding clear, relevant meta information, such as title and description tags.
Writing descriptive page titles and producing balanced keyword rich content.
Using real headings such as h1 - h6 elements.
Ensuring good, descriptive page linking.
Using a search engine friendly CMS that produces human readable URLs.
Ensuring all mages use approriate ALT attributes.
Training on how to write SEO website copy.
Harnessing the benefits of Social Media.
Learning how to increase and benefit from incoming links.